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What should jeweler tell our customers about white gold?

I started selling fine jewelry in a small department store this past June. I have had two or three customers ask me if the white gold rings we sell will turn back to yellow gold. At the time I told them, "Not as far as I know." Now I don't know what to tell them or how to tell if the 14K and 10K white gold rings are plated or not. We buy from a large number of manufacturers and that information is not included with the product. I do not want to miss-lead my customers, especially about something as important as their wedding rings. What should I tell them? Should I admit that some white gold does change? I wouldn't have a way to tell them if the jewelry we sell would or wouldn't. This makes me feel terrible. My own son got married in June and has a white gold set. It came from a big change jewelry store so hopefully they won't have any problems. What is the best way for me to handle this question when it comes up? I do not want to lie to my customers.

L Flack
jewelry associate - Black River, NY, US
2004

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2004

Hello,

It is always nice to hear someone worried about a matter of integrity...

Check into letters 5844, 15419, 15790, 21845, 21922, 22095, and 24199.

There are LOTS and LOTS more if you use the search engine on the home page.

Good luck!

Jim Gorsich
Compton, California, USA